HP & 3M collaborate to sensitize public on COVID-19 safety measures


With a view to help businesses exercise safety measures at public places, 3M and HP Inc have jointly announced a new global collaboration to share large format graphics for commercial signage applications.

This collaboration enables anyone to download these signage templates from HP’s resource library. These can be easily downloaded, printed and displayed in relevant spaces across retail outlets, commercial buildings, industrial parks, airports, etc where awareness on Covid-19 safety measures needs to be enhanced. The library has a repository of templates, design elements and poster artwork with guidance on social distancing, signage for way finding, and public health awareness. The content can be accessed through HP Print OS or HP Applications Center.

HP has on boarded over 100 print partners who are currently engaging with customers across various industries.

Vitesh Sharma, Country Manager, Large Format Production Business, HP India said “As the world adapts to the new reality and resumes activities, there is a need to create an atmosphere of safety, trust and reassurance. In such a scenario, having access to the right information is vital. Signage is crucial to communicate social distancing and health and safety messages in public spaces.”

Commenting on the collaboration, Ramesh Ramadurai, Managing Director, 3M India said; “As economies reopen, we are required to adjust and adhere to the new-normal. To drive this message, particularly in high foot-fall spaces we have partnered with HP Inc. for distribution of  signage templates.”