Schmersal Group opens new branch in Dubai

The Schmersal Group is expanding its global network and, with its new subsidiary; Schmersal Middle East-FZE, is focusing on the economic potential of the Middle Eastern markets, a region with around 430 million inhabitants.

The company with headquarters in Wuppertal, Germany, is represented by its own corporations and distribution partners in over 60 countries – and now also with its own branch in Dubai.

“With the founding of Schmersal Middle East-FZE, we are further expanding our business activities towards the Middle East,” says Uwe Seeger, Director of Asia Pacific Middle East at Schmersal Group. “With this step, we are moving a little closer to our local customers, which we see as a great advantage because we expect great potential from the United Arab Emirates and the other countries in the Middle East.”

The Schmersal Group, a globally recognised specialist in machine safety, not only supplies its customers in the MENA region (Middle East and North Africa) with high-quality safety-related products and systems, but also offers them the comprehensive safety services programme of tec.nicum.

“Our services division named tec.nicum is a worldwide network with TÜV Rheinland certified Functional Safety Engineers. This means that the services of the international organisation tec.nicum can now be easily and conveniently called up in the United Arab Emirates,” added Uwe Seeger.

The United Arab Emirates and Saudi Arabia are the most important markets in the Middle East. Upcoming major events in the region such as Expo 2020 in Dubai and FIFA World Cup 2022 in Qatar have led to numerous construction and infrastructure projects in the region, e.g. airports and ports, facilities for energy and water supply and hotel buildings. All these projects have had a positive impact on demand for machines and plants.